Hello, I'm Fernando!
Formally, I'm a copywriter, though I’ve never really liked that title.
Mainly because I’m not just a writer.
Years working in Uruguay pushed me to take on roles far beyond writing: leading ideas, art direction, strategic planning, and even production. Because when you feel an idea, your title doesn’t matter — you do whatever it takes to make it worth it.
Contact
ferfagaldes@gmail.com
Hello, I'm Fernando!
My name is Fernando Fagaldes, and I'm a creative copywriter. But in truth, I'm much more than that. My journey through advertising in Uruguay has led me to take on roles far beyond writing: leading ideas, contributing to art direction, developing strategic insights, and even getting involved in production. Because when you truly feel an idea, your title doesn’t matter, you do whatever it takes to make it real.
My name is Fernando Fagaldes, and I'm a creative copywriter. But in truth, I'm much more than that. My journey through advertising in Uruguay has led me to take on roles far beyond writing: leading ideas, contributing to art direction, developing strategic insights, and even getting involved in production. Because when you truly feel an idea, your title doesn’t matter, you do whatever it takes to make it real.





